Monday, February 24, 2014

It's All About the Hashtag #RichKids

#selfie


          E!'s latest hit revolves around a group of outrageously wealthy young adults and their extravagant lifestyles. "#RichKids of Beverly Hills" is currently in its first season and has made quite the impact thus far. Throughout the season we have seen how these young men and women spend tens and thousands of dollars daily on Rodeo Drive, take luxurious anniversary trips to Cabo, plan the most over-the-top parties imaginable, and say some of the most ridiculous yet enticing things you will ever hear. I must say, I am indeed one of the millions of people who have become intrigued with the new show.
         Throughout every episode, viewers are shown clips of texting and hashtags on an Iphone, depicting what the stars are tweeting or instagramming at the moment. These hashtags include things sayings like #funemoployed and #yachtlife. Dorothy and Morgan, the show's leading female stars, are constantly concerned with how many likes they are getting on their latest selfie post to Instagram or how many favorites they are getting per tweet. The entire show revolves around these young people, their money, and their concern for social media popularity. An article from the Huffington Post states, "Aside from the title, hashtags are used throughout the show as a plot device. The hashtag is woven into the narrative of the story, popping up during scene breaks, before commercial breaks, and during dramatic moments. It is a brand new look and feel for a television series, reaffirming the ever-growing importance of social media in pop culture" (Whipple). This new series is about as good of an example as we're going to get about how important social media has become in young people's lives. If you haven't yet seen the show, I encourage you to watch it. It will not only show you that people like this actually exist, but also how social media has truly become one of the most significant factors in our everyday lives.



http://www.huffingtonpost.com/john-whipple/the-importance-of-richkid_b_4621614.html
  

Tuesday, February 18, 2014

Fallon Takes on "Tonight Show"



        Jimmy Fallon. TV's hottest man in late night television has been handed the reins of the 'Tonight Show,' in which he debuted last night. Fallon has proven himself worthy of Jay Leno's position, and the show is expected to remain at the top of late night ratings. However, these expectations did not put his social media team at ease. Fallon's team has been working around the clock to ensure that the show goes off without a hitch and that the audience and viewers are more engaged than ever. And his team succeeded as Fallon soared past rivals Jimmy Kimmel and David Letterman in ratings last night. His team worked to compare activity before Leno's exit to after Leno's exit and found extremely pleasing results.  
        Aside from his social media team, Fallon himself has been working around the clock with social media to build the excitement for his new role. Some of his tweets have included "Tomorrow is the day!!! #FallonTonight," "See you guys tomorrow. Get a good night sleep. This is so exciting #FallonTonight," and "Set you DVR's, TiVos, VCRs etc. We are on after the Olympics!! #FallonTonight." And his hard work has paid off considering that the top three trends on Twitter right now are the Olympics, #FallonTonight and #TonightShow. I think it's safe to say Jimmy Fallon knows what he is doing, and is certainly expected to lead late night television in the future. As an avid Fallon fan, it's sad to see Late Night go, but it's thrilling to see what he has in store for the Tonight Show.

Tuesday, February 11, 2014

Hunger Games or Olympic Games?

Yum?

       The Sochi Winter Olympics have been much anticipated and are finally underway. However, the controversy of the living conditions and safety of the journalists and athletes has seemed to be a much bigger news story than any of the Olympic events. It seems that the water is yellow, most things are broken, food is scarce, hotel rooms aren't finished, and lobby's don't exist. These conditions have led to an uproar in the social media world. Journalists have been tweeting things like "My hotel has no water. If restored, the front desk says, 'do not use on your face because it contains something very dangerous" and "Ok, so my hotel doesn't have a lobby yet." There have also been new Twitter accounts created such as the one titled "Sochi Problems," tweeting things like "Bad water, no food, threats of killing. Not sure if this is the Olympic Games of the Hunger Games #sochiproblems" with 1,501 retweets and 1,415 favorites. Meanwhile, the Olympic events are taking place every day and we are hearing just as much about the Sochi living conditions as we are about updates on athletes due to social media. These tweets have been quite entertaining to the public, and once again, prove the power social media can have on one of the most anticipated events this year. So if you're looking for a good laugh, go follow "@SochiProb" and keep up with latest Olympic news.

Tuesday, February 4, 2014

Bieber: Mugshot of the Year

       "And I was like baby, baby, baby ohhhh, Thought you'd always be mine." Many people today are wondering what has happened to the pop star that once sang these innocent lyrics. When searching Justin Bieber on Google pictures of a young sweet kid used to pop up along with his most recent concert updates and fan pages from teenagers across the world. If you type in his name today, mugshots are the first thing we see along with titles like "drug possession" or "fight last night." Bieber's most recent incident occurred two weeks ago when he was pulled over for drag racing a yellow Lamborghini after a night of drinking. Not only was Bieber arrested fro DUI, it is believed that tests will soon show marijuana and xanax in his system. This story took social media by storm. Several twitter parody accounts enjoyed a laugh over the situation. 

A Daniel Tosh parody account tweets this              A Will Ferrell parody account tweets this picture  
picture stating "Justin Bieber be like...."                  stating "on the next episode of MTV cribs, justin bieber"
       1,318 retweets, 1,104 favorties                                         512 retweets, 415 favorites
      View image on Twitter                                          View image on Twitter   

       Images like these went viral as Justin Bieber became the biggest topic in news and social media. This arrest followed several other crude behaviors from Bieber which ultimately led to a petition to have the star deported entitled "We the People." The petition is currently being looked over at the White House as it has obtained over 113,000 signatures. Actor Drake Bell encourages people to sign the petition and calls the star "talentless." Social media has opened the gates for the amount of information we can gain access to. Bieber's story has blown up due to the tweets, facebook posts, blog posts, and other social networking comments made about his latest. His story shows the power social media has and just how fast the news can spread.

At least he's happy?